Welcome to Rose

Serving customers for over 30 years. Rose is a family owned and operated global marketplace for auction services, construction equipment sales, and rental. Headquartered in Middlesex, Virginia. Our commitment to customer service excellence has been a cornerstone of our success for over 30 years. We specialize in solutions for buying and selling heavy equipment, trucks, and commercial assets. Our team of experienced professionals have the expertise to help you make the best decisions for your business. We offer a wide range of new and used construction equipment, from bulldozers to excavators, and our rental fleet is well maintained and always up-to-date with the latest models. We are proud to serve customers throughout the area and look forward to helping you find the perfect equipment for your needs.